The Blair Witch Project was a very successful American horror film released in 1999. It was written and directed by Eduardo Sanchez and Daniel Myrick. The film was produced by the Haxan Films production company and had a budget of $20,000. This is a very low production budget for such a successful film. I believe it was this successful due to its intriguing marketing campaign. The company Artisan Entertainment distributed the film in a very smart way as the film was not publicly advertised but had a story that went along with the film. The website www.balirwitchproject.com has a timeline of events from the 18th century about a witch being banished from a town. The website also gives evidence about the characters in the film who have gone missing. This blurs the lines between fact and fiction as most of the general public who see this information will not know whether it is true or not. This will intrigue the public because it gives them an addicting sensation that makes them want to find out more and then go on and watch the film. Due to this, the film grossed $248,639,099. This shows that a very good distribution strategy will make many people come to see the film whether it had a good production or not.
A film mainly becomes a successful blockbuster due to it having a good production with a high production budget and if its distributed by a big company such as Warner Bros., 20th Century Fox or Paramount.The Dark Knight is the final film in the Batman trilogy, which came from the DC comic book series The Batman. DC comics and Warner Bros. teamed up with two other companies to produce the film and Warner Bros. distributed it. The Distribution strategy is very important, as they are responsible to attract attention of mass audiences on different media platforms such as social media, television commercials, teasers and trailers.
Last of a trilogy from The Batman comic book series
The film was created in the UK and the US
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